Victor A970 C ADV Badminton Shoe | Premium All-Round | Canada

The A970 is the flagship of Victor's shoe range — and the C ADV (Advanced) iteration is its most refined expression. Worn by elite players including Lee Zii Jia and Anders Antonsen at the highest levels of the sport, this shoe sets the standard for all-round court performance.

The NitroLite midsole uses a nitrogen process to create exceptional cushioning and resilience without the bulk of traditional foam. Combined with the E-TPU heel cushion and a carbon power plate through the arch, you get a shoe that absorbs impact without sacrificing the court feel you need for fast footwork. This is a proper badminton shoe — not a cross-trainer.

Key features

●       NitroLite Midsole — nitrogen-foam EVA for premium cushioning and spring-back

●       E-TPU Heel Cushioning — elastic, shock-absorbing heel pad that retains performance over time

●       Carbon Power Plate — torsional stiffness through the arch for explosive lateral movement

●       LS-S Forefoot Plate (TPU) — reinforces stability during sudden direction changes

●       V-Durable+ Toe Cap — extends shoe lifespan at the highest-wear point

●       Double mesh + microfiber PU leather upper — breathable and durable

●       VSR rubber outsole — excellent non-marking grip on indoor badminton surfaces

●       Neo Duplex Midsole Structure — combines soft cushioning with firm lateral stability

Specifications

Model: A970 C ADV

Gender: Men's / Unisex

Available sizes: 4.0 to 11.5 (select at checkout)

Width: Standard

Outsole: VSR rubber — non-marking

Worn by: Lee Zii Jia, Anders Antonsen, Kenta Nishimoto (Team Victor)

Best for: All levels of serious players; all-round court movement; competitive and tournament play

Fit note: Fits slightly narrow — if between sizes, consider going half a size up